“LandSpeed” Louise Ann Noeth

LandSpeed Louise takes Home Honors for Writing & Photography in National Competition

May 29, 2017 – Speedway, IN – Winners of the All American Racing Writers & Broadcasters Association National Competition were announced just prior to the 100th running of the Indy500. Entries were judged “blind,” no judge was aware of the writer or where the work was published. The works sent for judging were published in the 2016 calendar year. FIRST | Magazine Feature Writing | New Age: Powering Today’s Youth Market | PRI Magazine AUG 2016 AUG2016_Youth_PRI FIRST | Magazine Column Writing | Law & Order: Inside Rulemaking | PRI Magazine April 2016 APR2016_Rules_PRI FIRST | Photography – People | …

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The Miniaturization of the Bonneville Salt Flats

Below is an open letter to the BLM that took about 10 minutes to write after  years researching the historical aspects of the Bonneville Salt Flats. It is well known that I have an affinity for land speed racing, yet my American citizen self is simply fed up with the pretty talk and well-crafted run around that has been given the motorsports community. What set me off was the last-minute “chicken-out” by Kevin Oliver, BLM District Manager who was to be part of a frank, public discussion about the plight of the salt flats hosted by the Salt Lake City Tribune. …

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Listen to LandSpeed Louise on Cars YEAH

Recently, I spent a very entertaining 30 minutes with Mark Greene who drempt up a creative way to talk with folks who give energy to the automotive profession on every conceivable level and facet. His approach is fresh, the conversation lively so this was an easy, free-wheeling interview that I hope it will be as enjoyable for you while listening.  Mark asked for a variety of photos and chose the one of me driving an delicious Allard taken many years ago whilst zooming around a gymkhana on an active airport.         If you are inclined, have a listen. …

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LandSpeed Louise Earns Top Honors at All American Racing Writers & Broadcasters Association National Competition

May 23, 2015 – Speedway, IN – Winners of the 2014 All American Racing Writers & Broadcasters Association National Competition were announced during a breakfast ceremony held just prior to the 99th running of the Indy500. All magazine and newspaper judging was completed by an independent panel from a major journalism school. Entries were judged “blind,” no judge was aware of the writer or where the work was published. The works sent for judging were published in the 2014 calendar year. 1st  | Newspaper Feature Writing | Women in Drag Racing: Hear Them Roar  | New York Times Read Original …

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Pennzoil Platinum Synthetic Racing Oil: Pretty Puffery or Power Protector?

    In late June, I was the guest of Shell and Pennzoil at the Shell Technology Center as well as the Grand Prix of Houston. While many were enamored with the double-header of open-wheel racing I was focused on getting details about the Pennzoil Platinum synthetic motor oil. Yeah, OK, another snake oil in a pretty silver package, right? Maybe. What caught my attention is that this “synthetic” is derived from nearly pure natural gas. Some big brains figured out how turn gas into a liquid to form a base oil into which they then blend in some additives …

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