USFRA

The Business of Speed in PRI Magazine

The lead cover feature of Performance Racing Magazine’s June 2015 issue is on land speed racing. The magazine asked me to examine the sport from a business perspective, an angle I haven’t covered in many years but enjoyed developing immensely. You will see some very familiar names, some brand new and an unvarnished statement of serious concern from Turbocharger Wizard Kenny Duttweiler that caps the piece. While the profit margins are rather low for high performance vendors selling the the Land Speed  Racing crowd, there is a magical allure that seems to outweigh the bottom line. No surprise to those …

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ENGINEERING THE FUTURE THROUGH LAND SPEED RACERS

I spent the morning and half the afternoon listening to America’s brain trust talk about how they were making tomorrow better by working out today’s problems in federal laboratories all across the country. This was the annual meeting of the Federal Laboratory Consortium whose organizers had asked me to give the keynote luncheon presentation on land speed racing. As a mere high school graduate who only got college education by sneaking into classes at the Illinois Institute of Technology, impressed doesn’t begin to explain my thoughts about hanging out some of the best brains on the planet, but let’s just …

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